Electric vehicles are all the rage and it seems there are new kinds of vehicles being introduced all the time. While it may seem everyone is driving an electric moped, an e-scooter or a hoverboard, this is in fact not the case. Rather the opposite.
In fact, most people still use traditional modes of transportation and are not particularly aware of what options are available. One reason is probably the sales channels. Most small electric vehicles today are sold online. This leave an opportunity open to attract the large mass of customers who still prefer to buy vehicles in a brick and mortar store, where you can actually see and try the goods.
Huge market potential
Cars always have been, and still are, sold in showrooms, for good reason. People want to see, touch and try out the vehicles for themselves, before they buy.
This is where you will find your customers. Lots of people who still drive cars would give almost anything to get out of the traffic jams and switch to a more efficient and eco-friendly mode of transportation. Their problem right now is how to buy and where to go to see and try out the alternatives.
Use smart marketing methods
Marketing is difficult and often expensive, but without marketing you’ll get nowhere. Luckily there are modern solutions, suitable for the entreprenuer running on a low budget.
By using a marketing automation platform you get your message out to your customers without using an expensive agency and traditional, costly methods.
Even better, the marketing work can be highly automated, which means more time for you to run your business.